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Universal Everything

Matt Pyke Founder & Creative Director Universal Everything
Matt Pyke, Founder & Creative Director

Universal Everything (UE) is a collective of media artists, experience designers and future makers, established in 2004. A life affirming, future positive, audience focussed approach spans their artworks, collaborations and prototypes.

UE repurpose the seductive language of modernist design and high-gloss consumerist style into a vibrant, graphic aesthetic. Through this stylised, playful approach, they explore new forms in design, architecture, nature and digital life.

Using emerging display technologies as their canvas, the studio creates digital experiences that subvert cinematic CGI, physics simulations and real-time generative design to create new forms of moving image, interaction and immersive spaces.

The studio has exhibited solo shows at V&A London, 180 Strand London, Science Museum London, La Gaite Lyrique Paris and Borusan Contemporary Istanbul, and participated in group shows at MOMA New York, Sundance Film Festival and The Barbican, London.

Alongside their artistic practise, the studio engages in collaborations including future R&D with Apple, immersive spaces with Hyundai, generative audiovisual apps with Radiohead, and interactive spaces with Zaha Hadid Architects.

Universal Everything artworks have been added to the permanent collections of organisations including ZKM, Thoma Foundation, Borusan Contemporary and Sifang Art Museum.

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