Students secondary editing computer 2160 x 1023

Years 9 & 10

Marketing magic

Workshop

Tickets

Per class up to 28 students

$625

All orders incur $1 online booking fee which will be added to your cart. ACMI Members don't pay fees, join today.

When

Monday to Thursdays during school Term

10am-2:30pm

NB: This workshop is not open to new bookings

Explore visual engagement and the ways to capture an audience's attention

In this full-day workshop, students explore the ways in which our attention is grabbed visually through digital promotions and advertisements. They will create short content themselves, including a cinemagraph, freeze frame clone effect, and an 'unpacking' stop-motion animation.

Students will:

  • discuss the kinds of visual techniques they see in advertising, and social media platforms such as Instagram
  • engage in pre-production planning
  • produce and edit their own cinemagraphs and freeze frame clone effect
  • produce a short stop-motion animation with an 'unpacking' theme
  • use professional equipment and software including Final Cut Pro X and Dragonframe

Learning areas and capabilities

Media Arts, Digital Technologies, Critical and Creative Thinking