Corporate partnerships

Case Study: Porsche Cars Australia

Porsche Cars Australia generously supported ACMI’s Goddess: Power, Glamour, Rebellion as Lead Exhibition Partner.

Orange Porsche outside ACMI - Goddess opening night - Phoebe Powell

The all-electric Porsche Taycan on display outside ACMI on the opening night of Goddess: Power, Glamour, Rebellion. Photo by Phoebe Powell

Through iconic stories, characters, and moments from over 120 years of moving image history, Goddess: Power, Glamour, Rebellion celebrated the women and gender-transcending superstars who shaped their own roles, took creative control, and fought a system that tried to exploit them.

As a company committed to celebrating the achievements of women and empowering them to reach their full potential, Porsche was a natural fit to support Goddess as Lead Exhibition Partner. As global leaders in our fields, ACMI and Porsche collaborated on a partnership that showcased our shared expertise in technology, design and innovation, and our joint purpose to provide exceptional experiences.

Partnering with ACMI on this major exhibition allowed Porsche to profile their women with drive initiative through editorial and social media content and events, engaging with ACMI’s audience through integrated marketing, and hosting clients and staff at exclusive events at ACMI with premium museum access.

Pearlescent Porsche inside ACMI during Goddess exhibition

The all-electric Porsche Taycan on display inside ACMI during Goddess: Power, Glamour, Rebellion.

As Lead Exhibition Partner, Porsche displayed their all-electric Taycan along the Opening Night red carpet creating a striking photo opportunity and talking point for guests, celebrities, and key opinion leaders.. Mid-way through the exhibition Porsche also popped up in the ACMI foyer with an eye-catching Taycan which reflected the boldness and innovation of the exhibition itself. Visible from Flinders Street, the activation drew passers-by into the museum and visitors of all ages were spotted taking and sharing photos of the Taycan with friends and family.

Inspired by the themes of Goddess, ACMI curated a selection of contemporary and classic films that flip the gender bias, and hero those with a pioneering spirit. The Women Behind the Wheel film season presented by Porsche Cars Australia was available to rent on Cinema 3, ACMI’s on-demand streaming platform.

Find out more about becoming a Corporate Partner

Contact Bella Wren, Head of Corporate Partnerships, ACMI


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Corporate Partnerships

Our Corporate Partners are part of a community of businesses that sit at the intersection of creativity, innovation, technology and ideas. Together we collaborate with our Corporate Partners to build rich, highly integrated, long-term partnerships, that deliver on each organisation’s unique business priorities.

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Become a Corporate Member

An ACMI Corporate Membership offers businesses affordable access to innovative creative experiences and unforgettable events, with premium behind-the-scenes access to our world class exhibitions and programs, cinemas, labs, and bespoke function spaces. Enquire now

Learn more about our Major Corporate Partners

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Blackmagic Design

Blackmagic Design, are innovators and manufacturers of creative video technology and as our Major Partner their support continues to extend our efforts in the preservation of film and magnetic media, born-digital content and art through a collaboration celebrating the creativity that drives our industry.

Learn more about the Blackmagic Design Media Preservation Lab
Visitors to The Story of the Moving Image try out the Constellation at the end of the exhibition (photograph by Shannon McGrath)


Following a successful partnership for our Wonderland exhibition in 2018, Panasonic become our Major Technology Partner through a collaboration which delivers exceptional audience experiences thanks to cutting-edge Panasonic technology and expertise.

Learn more about Panasonic
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RMIT University

We’ve expanded our existing relationship with RMIT University, ACMI’s Major Research Partner, providing new and innovative pathways for students, academics and alumni to deliver collaborative research outcomes, including the ACMI + RMIT Audience Lab and a $5,000 cash prize for next gen creatives.

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Learn more about ACMI

ACMI is Australia's national museum of screen culture – film, TV and, videogames and art. We celebrate the moving image and the creative technologies that shape our futures with a vibrant calendar of exhibitions, screenings, commissions, festivals, and industry, education and touring programs.

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A mother and daughter interacting with Shadow Play - Phoebe Powell