This video features in a responsive display in the museum that presents the moments, stories and memes capturing the zeitgeist by going viral on the internet.
Dedicated to amplifying women’s voices and advocating for female equality, The Female Lead teamed up with Heather Chelan and Fred Cox for ‘We need pockets’. Inspired by teenage activist Taarini Saraf’s @meri.pocket, the collaboration exposes the ridiculous practice of incorporating fake pockets into jeans for aesthetics rather than practical wearability.
Related works
How to watch
This work has been digitised but due to rights and access requirements can only be viewed by approved researchers or by an access request.
Collection
Not in ACMI's collection
Previously on display
30 July 2021
ACMI: Gallery 1
Credits
Collection metadata
ACMI Identifier
Curatorial section
The Story of the Moving Image → Moving Minds → MM-09. Catch of the Day
Object Types
Moving image file/Digital
Materials
Digital screen recording from @the_female_lead’s Instagram. Song and video by @hebontheweb, inspired by @meri.pocket, produced by @iamfredcox.