Molly Mae faces backlash

United Kingdom, 07 JAN 2022

Film

This video features in a responsive display in the museum that presents the moments, stories and memes capturing the zeitgeist by going viral on the internet.

Influencer and former Love Island contestant, Molly- Mae Hague, faced backlash after a clip of her talking about her work ethic went viral. During a podcast interview she implied that poverty is linked to laziness, claiming that “everyone has the same 24 hours”.

At a moment when people are suffering the effects of the Covid-19 pandemic, including the inability to work because of lockdowns and quarantine orders (not to mention inequality growing globally), the comment was more than a little tone deaf.

As the Mirror reports: “Many others fumed over the fact that Molly-Mae claims she works hard when she was appointed Creative Director of Pretty Little Thing which is a company that is owned by Boo Hoo Group – who got busted in 2020 for ‘modern day slavery’ for paying employees just £3.50 per hour.”

Check out the original story on ScreenShotHQ’s Instagram for more details and reactions.

A screen capture of Molly Mae-Hague's apology on her Instagram story via Twitter user @EvieAspinall_

How to watch

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Collection

Not in ACMI's collection

Credits

creator

Screenhothq

Production places
United Kingdom
Production dates
07 JAN 2022

Collection metadata

ACMI Identifier

Curatorial section

The Story of the Moving Image → Moving Minds → MM-09. Catch of the Day

Object Types

Moving image file/Digital

Materials

digital screen recording @screenshothq's Instragram feed

Collected

321 times

Cite this work on Wikipedia

If you would like to cite this item, please use the following template: {{cite web |url=https://acmi.net.au/works/119793--molly-mae-faces-backlash/ |title=Molly Mae faces backlash |author=Australian Centre for the Moving Image |access-date=13 August 2026 |publisher=Australian Centre for the Moving Image}}