Episode of Series “Marketing”.
An account of the competition (suitably cut-throat) in the shaving market over the past few years. taking part are the top marketing men of the razor-blade and electric shaver industries. Wet versus dry, stainless verus non-stainless, Davids versus Goliaths. They form an ideal framework for an introduction to modern marketing in action.
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How to watch
Collection
In ACMI's collection
Credits
Collection metadata
ACMI Identifier
006778
Language
English
Subject categories
Advertising, Film, Journalism, Mass Media & TV → Advertising
Agriculture, Business, Commerce & Industry → Marketing
Economics, Philosophy, Politics, Religion & Sociology → Advertising
Food, Health, Lifestyle, Medicine, Psychology & Safety → Beauty, Personal
Sound/audio
Sound
Colour
Black and White
Holdings
16mm film; Access Print (Section 1)