Episode of Series “Marketing”.
An account of the competition (suitably cut-throat) in the shaving market over the past few years. taking part are the top marketing men of the razor-blade and electric shaver industries. Wet versus dry, stainless verus non-stainless, Davids versus Goliaths. They form an ideal framework for an introduction to modern marketing in action.
How to watch
Collection
In ACMI's collection
Credits
Collection metadata
ACMI Identifier
006778
Language
English
Subject categories
Advertising, Film, Journalism, Mass Media & TV → Advertising
Agriculture, Business, Commerce & Industry → Marketing
Economics, Philosophy, Politics, Religion & Sociology → Advertising
Food, Health, Lifestyle, Medicine, Psychology & Safety → Beauty, Personal
Sound/audio
Sound
Colour
Black and White
Holdings
16mm film; Access Print (Section 1)