Through the many changes in American life in the past twenty-five years, a new profession has come into being - the practice of public relations. Good public relations in business has become of prime importance and it is the public relations counsellor who is charged with the task of maintaining sound inter-relations of business, government, labour, and the public. This film discusses the advertising and other manifestations of this phase of modern business and presents some of the leaders in the field.
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Collection
In ACMI's collection
Credits
Collection metadata
ACMI Identifier
008831
Language
English
Subject categories
Advertising, Film, Journalism, Mass Media & TV → Advertising
Advertising, Film, Journalism, Mass Media & TV → Public relations
Agriculture, Business, Commerce & Industry → Business
Agriculture, Business, Commerce & Industry → Public relations
Archival, Cinemagazines & Newsreels
Archival, Cinemagazines & Newsreels → Archival materials
Archival, Cinemagazines & Newsreels → Newsreels - United States
Economics, Philosophy, Politics, Religion & Sociology → Advertising
Sound/audio
Sound
Colour
Black and White
Holdings
16mm film; Access Print (Section 1)