TV ads: our mini myths

United States, 1977

TV show
Please note

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Eleven prize-winning television commercials, grouped according to their persuasive intent, provide an entertaining and informative look into the business of advertising. From automobiles to insurance, from cameras to cologne, these vignettes illustrate the manner in which products are promoted all over the world. With no narration other than that contained in the commercials, each segment speaks for itself. Through imaginative animation and creative dramatisation, these messages accomplish their purpose by entertaining, educating, informing, using seductive overtones, etc. Suitable for middle and upper secondary levels.

Credits

production company

Pyramid Films

Clio Enterprise

producer

Stanford Summers

Duration

00:16:00:00

Production places
United States
Production dates
1977

Collection metadata

ACMI Identifier

011235

Language

English

Subject categories

Advertising, Film, Journalism, Mass Media & TV → Advertising

Advertising, Film, Journalism, Mass Media & TV → Television

Advertising, Film, Journalism, Mass Media & TV → Television advertising

Documentary

Documentary → Documentary films - United States

Economics, Philosophy, Politics, Religion & Sociology → Advertising

Television

Sound/audio

Sound

Colour

Colour

Holdings

16mm film; Access Print (Section 1)

16mm film; Limited Access Print (Section 2)

16mm film; Preservation Print (Section 5)

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Cite this work on Wikipedia

If you would like to cite this item, please use the following template: {{cite web |url=https://acmi.net.au/works/74098--tv-ads-our-mini-myths/ |title=TV ads: our mini myths |author=Australian Centre for the Moving Image |access-date=2 December 2021 |publisher=Australian Centre for the Moving Image}}