Compelling images (TEFC)

Advertising images have to be in sympathy with the brand they are selling otherwise the product may be rejected. This program shows how a new commercial was made to update the image of Levi jeans for the ‘80s.

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Collection

In ACMI's collection

Credits

producer

David Taft

production company

BBC

Duration

00:30:00:00

Production places

United Kingdom

Production dates

1983

Collection metadata

ACMI Identifier

016689

Language

English

Subject categories

Advertising, Film, Journalism, Mass Media & TV → Advertising

Economics, Philosophy, Politics, Religion & Sociology → Advertising

Short films

Short films → Short films - Great Britain

Sound/audio

Sound

Colour

Holdings

U-Matic (low band); Access Print (Section 1)

Please note: this archive is an ongoing body of work. Sometimes the credit information (director, year etc) isn’t available so these fields may be left blank; we are progressively filling these in with further research.

Cite this work on Wikipedia

If you would like to cite this item, please use the following template: {{cite web |url=https://acmi.net.au/works/78173--compelling-images-tefc/ |title=Compelling images (TEFC) |author=Australian Centre for the Moving Image |access-date=17 July 2025 |publisher=Australian Centre for the Moving Image}}

United Kingdom, 1983

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