Advertising images have to be in sympathy with the brand they are selling otherwise the product may be rejected. This program shows how a new commercial was made to update the image of Levi jeans for the ‘80s.
How to watch
Collection
In ACMI's collection
Credits
Collection metadata
ACMI Identifier
016689
Language
English
Subject categories
Advertising, Film, Journalism, Mass Media & TV → Advertising
Economics, Philosophy, Politics, Religion & Sociology → Advertising
Sound/audio
Sound
Colour
Colour
Holdings
U-Matic (low band); Access Print (Section 1)