Advertising images have to be in sympathy with the brand they are selling otherwise the product may be rejected. This program shows how a new commercial was made to update the image of Levi jeans for the ‘80s.
Advertising, Film, Journalism, Mass Media & TV → Advertising
Economics, Philosophy, Politics, Religion & Sociology → Advertising
Short films → Short films - Great Britain
U-Matic; Access Print (Section 1)