Almost as iconic as the rapper’s weird dance in the music video is John Travolta’s confused slink through a lounge room in Pulp Fiction. Before a date with crime boss Marcel Wallace’s wife Mia (Uma Thurman), Vincent Vega (John Travolta) high on heroin, is in a lackadaisical trance that makes finding Mia’s voice on the intercom an almost insurmountable task. It’s the beginning of a sequence that sees the hitman and Mia take to Jack Rabbit Slims for a conversation on vanilla shakes before their iconic dance floor shaking, which culminates in Vega plunging a syringe of adrenaline into Mia’s heart after she mistakes Vega’s heroin for cocaine.
Thanks to greenscreen technology and internet user ILikeToWonkaMyWilly, Vega was cut out of the original living room scene and reborn as the Confused Travolta meme, which was remixed into other iconic movies, film clips, news footage and everyday occurrences. Wondering why a European parliament is fighting? So is Confused Travolta. Looking for a toy doll? Confused Travolta is with you in the aisle. Wondering where Fred and George Weasley disappear to in Harry Potter? So is Confused Travolta. Looking for your car in a parking lot? So is Confused Travolta.
The applications really are endless. As if Pulp Fiction wasn’t popular enough, this scene bred new online virality into the groundbreaking crime drama once the internet got hold of it.
After user karmafrappuccino used the original scene as a reaction on Imgur, ILikeToWonkaMyWilly posted a Confused Travolta GIF in the toy aisle that reached over 2.8 million views in just 10 days, along with 370 comments. Proving the egalitarian nature of the internet, they then made the green screen version, which prompted user danoone to use it in an empty classroom with the caption, "MRW no one tells me the class is canceled".
A few days later, the /r/ConfusedTravolta subreddit was born, which highlighted ingenious remixes of the footage, which had the bewildered hitman stumbling through The Shining’s Overlook Hotel, replacing Wonder Woman in Batman v Superman, running for the Republican presidential nomination, and even Frank Scorpio’s lair in The Simpsons. There are so many Confused Travoltas out there that not even the internet could contain them.
Without Tarantino’s masterful filmmaking, which includes resurrecting Travolta’s career and leaning into his has-been status to create the memorable Vincent Vega character, the internet wouldn’t have got one of its most enduring memes.